The Webcookie team specializes in social media management on the following social networks:

• Facebook
• Instagram
• TikTok
• Youtube

If you are interested in managing your business on another platform, you can be sure that we can help.

We monitor social media trends on a daily basis and are able to implement successful strategies in every social network.

As you will have already seen in our packages our prices for social media management start from 79€.

We try daily to keep our prices affordable and honest without in any way reducing the quality of the services provided.

We believe that every business deserves its own special place in the magical world of social media and we are determined to help as many as we can to achieve their goals.

You can choose the package that you think suits you and we will contact you directly to start our cooperation.

Are you determined to take the first step in social media management for your business?

Here are the steps that follow:

1. Our first contact. We schedule an appointment by phone, in person or remotely via video call, in which we will discuss your business needs and goals through social media management.
2. Choosing the right package for your business. You make the purchase by prepaying the first month of our cooperation, without any commitment for the next one.
3. You fill in a short and comprehensive online questionnaire which will help Webcookie 's team of social media managers to understand your audience and philosophy.
4. You provide us with access to the social media you have that need to be managed. In this step we provide detailed video instructions on how to do it.
5. We design your detailed content strategy and increase followers and sales
6. Our team of social media managers proceeds in the production of original content that will be used in the posts that will be posted on your professional social media.
7. All posts and designs are approved by you through a specialized online tool.
8. Posts are scheduled for publication on the appropriate days and times.

To monitor the performance of your social media posts, we use various tools and metrics. One of the most popular is Facebook Insights for Facebook and Instagram Insights for Instagram. These tools provide statistics such as number of followers, interactions (likes, comments, shares), new followers and much more.

We also use tools such as Google Analytics to track the impact of your posts on your website traffic. Other metrics include engagement rate, audience engagement and subscriber metrics. The important thing is to understand these metrics and together we can adjust your strategy accordingly.

Social media management without audience analysis is simply not possible!

Analyzing your social media audience is a critical and ongoing process that allows you to understand and interact effectively with your audience. In order to do this, several elements must first be assessed, including the number of followers, their age, gender, location and interests.

Initially, we use tools such as Facebook Insights or Google Analytics to track the data. We assess trends in audience interaction with your posts, the most popular topics and which type of content is generating the biggest reactions.

Then, we analyse the data to understand the preferences and needs of your audience. This can include understanding what types of content are most engaging for your audience, the times when most of your audience members are most active, and the topics that matter most to them.

Finally, we optimize your strategy based on audience analysis.

We tailor the content and timing of your posts to better match audience preferences. We leverage every element to create content that will be more effective in enhancing your audience's overall presence and response on social media.

Dealing with negative comments or criticism on social media requires prudence, vigilance and professionalism. First of all, it is important that comments are treated with respect and courtesy. By responding in a polite way, you can demonstrate your willingness to solve problems. In cases where criticism is fair, you must acknowledge mistakes and show your intention to improve. Moreover, it is important not to ignore the negative feedback, but to try to turn it into an opportunity for improvement and growth. Finally, transparency is key. Show that you are listening to the public's concerns and that you are willing to address issues in an open and honest way.

Social media management and simple social media presence are two different approaches to how a business or entity manages its social media presence.

Simple social media presence usually involves creating profiles on various social networks such as Facebook, Twitter, Instagram, etc., without a coherent strategy behind it. Simple presence may involve regular posting of content without ongoing oversight or analysis of the results.

On the other hand, social media management involves a more cohesive, planned and targeted approach. When managing social media, there is an integrated strategy that includes planning, creating, publishing and analysing content, as well as managing interactions with the audience. The goal of social media management is to create a positive and communicative presence on social networks, which will help increase the reputation, engagement and awareness of the business or brand.

An integrated social media management service typically includes guidance on strategy creation, content planning, publishing and scheduling posts, managing audience interaction, as well as analysing results and adapting the strategy according to needs and results.

In summary, social media management is a more advanced and specialized approach to social media presence that aims to create and maintain a successful and effective online presence.